![]() As an upgraded mobile version of the desktop native QQ, WeChat included a multitude of new features that are more favorable to users like the QR code mobile payment function. Additionally, QQ took measures to integrate innovative and engaging entertainment elements. In 2011, Tencent launched another messaging app WeChat which became the leading mobile app in China. Most of the Chinese users found numbers easier to remember and share without being embarrassed with their accent. Another convenient feature of QQ is the integration function, where customers can integrate other services and platforms such as social networks, emails, and other entertainment websites under one user ID. With these features, QQ became the best instant messenger in China killing ICQ and MSN messenger. Its monthly user number grew from 233 million to a peak of 899 million in 2016. Tencent released QQ in 1999, five years prior to Facebook was a successful app that managed to attract about 552 million monthly active smart device users as of the end of 2021, more than that of Twitter users.Īs the first product developed by the tech giant Tencent, QQ was a simple instant messenger with an adorable penguin logo that shadowed the Israeli app ICQ. The major success of QQ was based on its user ID which had numbers and not alphabets. In China’s fast-moving technological industry, only those who respond promptly to market changes survive the trials of time.
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